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A History of the youngest and oldest brand.
Created in 1873, Levi's® jeans are the original, authentic jeans. They are the most sucessful, widely recognised and often imitated clothing products in the history of apparel. Over successive generations, Levi's® jeans have captured the attention, imagination and loyalty of diverse individuals.

As the inventor of the category, the Levi's® brand continues to define jeanswear with the widest range of products available, from quitessential classics such as the famous Levi's® 501® Orginal jean, to favorite fits and styles in the Red Tab™ and premium collections.

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We believe great brands and businesses are built by consistently providing quality products and services, and by earning the trust of all our consumers, empolyees, communities and investor through responsible business practices.

Business can be more than a source of economic wealth. We believe they can be a force for positive change.We believe great brands and businesses are built by consistently providing quality products and services, and by earning the trust of all our consumers, empolyees, communities and investor through responsible business practices.

Business can be more than a source of economic wealth. We believe they can be a force for positive change.

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We believe great brands and businesses are built by consistently providing quality products and services, and by earning the trust of all our consumers, empolyees, communities and investor through responsible business practices.

Business can be more than a source of economic wealth. We believe they can be a force for positive change. Business can be more than a source of economic wealth. We believe they can be a force for positive change.


» Respect for the people who make our products

» Business practices that reflect the world’s diversity

» HIV/AIDS programs

» Community engagement for positive social change